The S.L.A.S.H Petite Division Runway Competition, presented by The Garment League, is truly going to be one of the most impactful fashion events in Phoenix. This event will definitely highlight Phoenix’s best petite division models with hopes to be Ms/Mr Petite Model of the Year, but more importantly this event is Shifting the Limits of Average Standard Height.
Let’s face it --- There aren’t many runway opportunities for aspiring models who are under the traditional height requirements of the industry and no one likes to feel like there’s a cap on their dreams; especially based on something like height, which simply cannot be changed by an individual. Too often short models become extremely discouraged, and either attend particular castings prepared for instant rejection —which can be daunting, or do not attend certain castings at all; which can stunt growth and personal development, further delaying their goals.
S.L.A.S.H is providing a platform for petite models to show the world that short models have what it takes to be professional models too and height is no issue when it comes to “slashing out” the competition. Petite models are not usually sought after for runway opportunities which means that expanding your range of skills and having other assets is essential to being noticed and set apart from the next model.
Building connections with the community is important to The Garment League.
Each Phase of S.L.A.S.H is designed to create an engaging and interactive experience for everyone leading up to show day . The event will aid in further development for aspiring models, and provide the exposure and recognition to jump start careers for all competitors, and all sponsoring designers/hair stylists/make up artists involved.
Models will personalize their own marketing strategy for the voting phase of the competition and will also be responsible for their own style team to prepare them for the Live runway competition. We want models to have the opportunity to choose to work with whomever they personally feel will transform them into the best version of themselves to have the best chance at winning. Top 10 will automatically be casted in On Central 2020 with upgraded TGL membership.
The winners will receive the title of “Phoenix Petite Model of the Year” and cash prize of $250. Additionally, upgraded TGL membership, 2 tickets to GLAM in January 2020 and acknowledgment at On Central 2020.
If assistance is needed with finding designers, make up or hair stylists, the TGL directory is a useful resource to refer to OR models can opt to be self wardrobe.
PHASE 1 : “STRIKE”
Preliminary pre judging period- casting call (10 PTS A ROUND)
-pts deducted for lacking professionalism
-missing comp card/ headshot
-complete / legible intake form
Phase 2: “SNAP”
PUBLIC VOTING -
Raises funds for TGL, but also rally up their fans and brings attention to the event while models can work on their branding and marketing skills using social media handles: #SLASHPHX #THEGARMENTLEAGUE
-INCLUDE PERSONAL PETITE MODEL TESTIMONY for videos to be used for marketing for TGL use prior to the show or next year’s promotions. All models participate . Top Ranking models receive TGL Membership.
Phase 3: “S.L.A.S.H” LIVE RUNWAY COMPETITION
Round 1 :
WALK - --JUDGED ON WALK ,PIVOT , ENERGY , WEARING BLACK
STYLE OFF or SPOOKY GLAM -PAIR W/ CREATIVE DIRECTOR
MODELS CHOOSE WHICH ONE?
RED CARPET/ PAPARAZZI- (POSSIBLE MINI INTERVIEWS FOR JUDGES PANEL)